Technology-RT

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A Spot of Good Ad Tech News for Publishers

It is not a stretch to say that programmatic advertising and the broader suite of ad tech has harmed publishers in multiple ways. But a new report out in January gives us hope that things may be looking up ... Read More
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Fireside Chat with Robin Berjon: Could Web3 Really Be a Thing for Publishers?

In this fireside chat, News/Media Alliance President & CEO, David Chavern, sits down with Robin Berjon, former VP of Data Governance at The New York Times, to talk about the potential of Web3 for news and magazine publishers ... Read More
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Press Gazette Future of Media Tech Conference

September 21, 2022 - The Future of Media Technology conference aims to give media industry decision-makers a one-day masterclass on the strategies, solutions and ideas they need to thrive in the digital era ... Read More
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Study Suggests Online News Not a Major Contributor to Partisan News Consumption

As more and more news consumers get information online, the scholarly community has worked to investigate the impact of this shift and the degree to which it perpetuates partisan viewpoints due to the lack of visibility of alternative perspectives. A ... Read More
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Ad Tech: It’s Worse Than We Thought

In addition to Alphabet and Meta, many other companies have found success in the ad tech market by inserting themselves into advertising transactions that once took place between advertisers and publishers. However, three recent developments suggest that ad tech may ... Read More
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News Take Episode 102: Tech Trends: What Publishers Need to Know

News Media Alliance President & CEO David Chavern had an energizing conversation with Aram Zucker-Scharff, Engineering Lead for Privacy & Security Compliance at The Washington Post, that got in-the-weeds about the kitchen sink of ad tech topics, including site monetization; ... Read More
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News Media Alliance Launches Advertising Intelligence Center

The News Media Alliance today launched a new tool for members, the Advertising Intelligence Center (AIC). The AIC is a gateway to a repository of ideas and approaches provided by members and maintained by the Alliance, with accounts of advertising ... Read More
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Webinar: New(s) Ideas: Solutions for Growing Revenue and Engagement

Join us for an Alliance member-only webinar to learn how you can be leveraging top solutions for news media from our Grand Prize winners of the New(s) Ideas contest ... Read More
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Vote for Your Favorite New(s) Idea

It's time for Alliance members to vote for their favorite New(s) Idea. The grand prize winner will get a dedicated webinar with Alliance members to present their New(s) Idea in 2019! ... Read More
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New(s) Ideas: Recruitology’s MaxRecruit Gives Publishers an Edge with Employers

With Recruitology’s programmatic job distribution platform, MaxRecruit, news publishers can get ahead of the competition and secure a piece of the recruitment advertising pie ... Read More
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New Study Explores Why Tech Isn’t Always the Answer to News Media’s Problems

A new study from the Reuters Institute of Journalism raises a warning call to organizations that are focusing on constant evolution rather than identifying and committing to their own strengths, stating that “relentless, high-speed pursuit of technology-driven innovation could be ... Read More
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New(s) Ideas: Evvnt Helps Local News Publishers Monetize Events with Automated Marketing Calendars

Evvnt has found the solution to automating the millions of event listings in print and online, and news publishers can start using it immediately to provide local event marketers and their communities with a valuable service – and open up ... Read More
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Logikcull Makes FOIA Deep Dives Surprisingly Simple

We’ve talked before about how to use the Freedom of Information Act (FOIA) to get better information for your beats, but now that you have all that information, what happens next? That’s where Logikcull comes in, an automated document search ... Read More
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New(s) Ideas: Viafoura Conversations Makes Real-Time Engagement a Reality

This month’s winner of the Alliance’s New(s) Ideas contest, Viafoura Conversations promises to reinvent the way publishers are engaging with readers via comments, as well as facilitate real-time engagement with your content ... Read More
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New(s) Ideas: Subatomic Digital Helps Publishers Tap into Digital Archives, Drive Additional Revenue

Subatomic Digital didn’t realize the revenue growth potential of their products for news publishers when they launched their business in the early 2000s. But today, they have several newspaper customers for whom they develop custom products ... Read More
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Reuters Institute Digital News Report 2018

39 percent of people said they used Facebook as a source of news in 2018, down 9 percentage points from 2017. And if you look just at young people in the U.S., their use of Facebook for news is down ... Read More
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Social Video Successes Prove Streaming Is Here to Stay

Every good news organization has some way of reaching its audience when they’re on-the-go. There are tweets and push notifications and app updates. But there are also live social media news shows, streaming videos and daily podcasts. We want to ... Read More
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Getting the Best Data for Your Organization- Webinar Recap

Understanding data within your organization can be beneficial in the long run. In first part of an Alliance-hosted summer webinar series centering on data entitled, “Getting the Best Data for Your Organization”, industry experts discussed what techniques are best when ... Read More
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New(s) Ideas: Pelcro Paywall Targets Deals, Drives Reader Revenue

Our May/June New(s) Ideas winner has developed an exciting solution that offers maximum flexibility to fit any publisher’s needs. Pelcro’s paywall not only lets news organizations determine the extent of the paywall and subscription prices, but leverages artificial intelligence to ... Read More
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Key points from Meeker’s 2018 Technology and Internet Trends Report

We believe that news organizations should also keep a careful eye on the presentation. It’s a long read, so we’ve identified some key data points from the 2018 report – presented by Meeker at the Recode Code Conference in Rancho ... Read More
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2018 New(s) Ideas Winners

Meet our 2018 New(s) Ideas Winners - media startups and companies with solutions for news media. The winners were selected by a team of News Media Alliance staff for their innovative ideas for news media, presented in a visually-compelling, energetic ... Read More
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New(s) Ideas: Wochit Provides Tools for Compelling Videos

Congratulations to the March winner of our monthly New(s) Ideas program, Wochit. Wochit stood out for its visually-interesting, engaging demo and presentation of the service. The Wochit YouTube demo offers an easy-to-follow introduction to the tool, enticing would-be users to ... Read More
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NewsWhip’s Report Measures Impact of FB Algorithm Change

Given Facebook’s sizable power in driving traffic to news sites, its early 2018 announcement that it was changing how stories are surfaced in the News Feed was a source of concern for many publishers. Following the rollout of these changes, ... Read More
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A Guide to Publishing Platforms and News Apps

To help guide our members through the current publishing platform landscape, we have developed a helpful quick-reference chart that details pertinent information by each platform ... Read More
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Q&A: Transitioning to PDF Newspaper Filing

In January 2018, the Copyright Office announced the final rule approving the transition from microfilm to PDF format for group newspaper registrations with the Copyright Office and Library of Congress. To help you navigate the new process, we've provided the ... Read More
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New(s) Ideas

Calling all media startups and businesses with solutions for news media! If your product or service helps news organizations grow revenue, drive subscriptions, engage their audiences and streamline production, then enter your idea in our New(s) Ideas contest and you ... Read More
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Virtual Reality Storytelling Is the Wave of the Present

Storytelling was once a one-way street: from cave paintings to newsprint to television and podcasts, there was a creator and an audience, and the audience was supposed to sit silently and take in the words of the storyteller. Now, however, ... Read More
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Alliance Applauds Copyright Office Move to Modernize Newspaper Registration

Today the Copyright Office published in the Federal Register a Notice of Proposed Rulemaking allowing newspapers to use cost-saving technology for copyright registrations ... Read More
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Copyright Office to Modernize Newspaper Archives

We are very pleased that the Copyright Office has published its proposed rules for the transition from microfilm to PDF format for newspaper copyright registrations. These rules will also guide mandatory deposits for preservation with the Library of Congress ... Read More
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Amazon Becomes Latest Digital Advertising Threat

Americans are conducting 43 percent of their online shopping through Amazon, so it should come as no surprise that the web retailer is now offering vendors and brands the opportunity to leverage its vast consumer data through advertising in its ... Read More
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Statement from CEO: Google Subscription Support Update

This morning, Google announced an update to First Click Free and other initiatives to help support digital subscriptions for publishers. Some notable changes include replacing the First Click Free policy – which we have strongly objected to for some time ... Read More
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CEO: Don’t pivot from what makes you great

Recently there has been an industry-wide battle cry for the pivot to video. Many are crediting it as the singular solution to engaged audience, revenue and solving all newsroom problems ... Read More
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Transcription: There’s an App for That

Technology has made it easier than ever for reporters to connect with their sources, whether they’re across the street or halfway around the world. Contacting someone via phone or app is simple. With so many digital recording options, it takes ... Read More
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Journalists Among First Responders for Harvey

As Hurricane Harvey raged, reporters stood strong in flood waters, rescued families and covered this horrific disaster ... Read More
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Press Freedom Tracker Counts U.S. Violations

The U.S. Press Freedom Tracker is a new platform counting violations of press freedom ... Read More
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Bay Area News Group moves Nextdoor to readers

Bay Area News Group’s journalists are teaming up with neighborhood social networking site Nextdoor to deliver local news in a new way ... Read More
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Rising Star: Leigha Hornstra, CMG

Leigha Hornstra is trying to see the future. She doesn’t have a superpower or crystal ball. Instead, she has data ... Read More
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