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Events, Webinars
Webinar: Connecting the Dots: Digital Subscriptions
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Webinar Recap: A New Paradigm of Readership in Local News
Data gathered by Medill Local News Initiative at Northwestern University shows that the most important factor that news platforms need to be monitoring is the driver for regularity and loyalty, rather than more subscribers or page views.
Webinar: ‘Paradigm Shift’: Understanding What Leads Local Readers to Pay for News Online
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Webinar: New(s) Ideas: Solutions for Growing Revenue and Engagement
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Webinar: The Power of the News Reader: Highlights from the News Advertising Panorama
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Webinar Recap: Using Data to Solve Problems
Collecting and deciphering data is important, as was discussed in the first Alliance Summer School webinar, but what should you do once you have the data? Figuring out how to use and present that data was the topic of the July webinar, “Using Data to Solve Problems.”
Getting the Best Data for Your Organization- Webinar Recap
Understanding data within your organization can be beneficial in the long run. In first part of an Alliance-hosted summer webinar series centering on data entitled, “Getting the Best Data for Your Organization”, industry experts discussed what techniques are best when it comes to deciphering data.
Webinar: Using Data for Growing Digital Subscriptions
In this webinar, the News Media Alliance and the American Press Institute (API) will present 2017 research from the Alliance on how data can be used to grow digital subscriptions, and API’s recently released “Paths to Subscription.”
Webinar: Using Data to Solve Problems
This webinar will dive into common problems that data can solve, including audience engagement with news stories, audience growth and making the business case for investing in both.