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Today the London-based News Media Association called for an urgent investigation into the impact of Google, Facebook and the digital advertising supply chain on journalists' ability to operate in a world increasingly threatened by fake news ... Read More
In a statement issued in mid-December, the U.S. Postal Service declared that it is illegal to enter mail, including newspapers, which contain advertisements offering to buy or sell marijuana and other controlled substances, no matter what local state law may say about marijuana use. But, at the same time, USPS ... Read More
A practice referred to as “data leakage” is particularly harmful to the publisher/reader relationship. Data leakage occurs when a publisher of a website unknowingly grants an advertiser, or other third party, access to its readers’ information without consent from or benefit to the publisher. An advertiser or an advertising network ... Read More
The Federal Trade Commission issued an Enforcement Policy Statement on Deceptively Formatted Advertisements on December 22, 2015. The Policy Statement addresses occasions in which certain media outlets blur the traditional line between advertisements and editorial content, and seeks to clarify advertisers' and publishers' obligations regarding native advertising and social media ... Read More