Archive for data

Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters
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Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters

The June 2021 Worldwide Developers Conference (WWDC) keynote speech, which introduced the company’s iOS 15, featured "one more thing" that should have many news organizations ... Read More
Study: Reframing Article Headlines, Messages Around Reader Values Can Help Build Trust
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Study: Reframing Article Headlines, Messages Around Reader Values Can Help Build Trust

The Media Insight Project recently investigated Americans’ perceptions of the core values that underlie journalistic inquiry and found that they are not “universally embraced,” which ... Read More
Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation
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Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation

Disinformation and trust in news were key drivers of the tragic riots that took place on January 6, 2021 at the U.S. Capitol. But as ... Read More
Recording Now Available! Profits in Uncertain Times: Leveraging New Technology to Grow Digital Ad Revenue and Create New Revenue Streams
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Recording Now Available! Profits in Uncertain Times: Leveraging New Technology to Grow Digital Ad Revenue and Create New Revenue Streams

Recording Now Available! – Description: In today’s uncertain advertising climate, the ability to generate new revenue streams is more valuable than ever. On this webinar, ... Read More
COVID-19 Drives Traffic to News Sites, But Will Publishers Benefit?
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COVID-19 Drives Traffic to News Sites, But Will Publishers Benefit?

Since early March, many people have been living largely isolated lives as the novel coronavirus has spread around the world. Their one guaranteed source of ... Read More
Webinar Recap: Using Data to Inform and Improve Your Journalism – Including NEW Information on Tracking Your Coronavirus Coverage
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Webinar Recap: Using Data to Inform and Improve Your Journalism – Including NEW Information on Tracking Your Coronavirus Coverage

In a webinar with the American Press Institute’s Metrics for News team, we discussed which measures of engagement to focus on (hint: not just pageviews) ... Read More
Google News Shutdown in Spain Was Not as Bad as Google Would Have You Believe
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Google News Shutdown in Spain Was Not as Bad as Google Would Have You Believe

For years, critics have attempted to make the case for why the EU should not adopt a similar copyright law. And for years, we’ve heard ... Read More
Webinar: Connecting the Dots: Digital Subscriptions
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Webinar: Connecting the Dots: Digital Subscriptions

Join us for this exclusive Alliance member webinar where researchers from the University of Minnesota’s Hubbard School of Journalism and Mass Communication will share results ... Read More
Webinar: ‘Paradigm Shift’: Understanding What Leads Local Readers to Pay for News Online
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Webinar: ‘Paradigm Shift’: Understanding What Leads Local Readers to Pay for News Online

On this webinar, hear the findings from groundbreaking new analysis of digital local news audiences from the Medill Local News Initiative at Northwestern University, including ... Read More
FTC Holds Hearing on the Agency’s International Role
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FTC Holds Hearing on the Agency’s International Role

On March 25, the Federal Trade Commission (FTC) continued its hearings on “Competition and Consumer Protection in the 21st Century.” The two-day hearing was the ... Read More
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News Media Alliance Urges PRC to Include All Periodicals in Reporting On-Time Delivery - Read more