Archive for Business-DO NOT USE

Paywalls in the Social Media Era
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Paywalls in the Social Media Era

In 2015, approximately 79 percent of U.S. newspapers (77 out of 98) with circulations of more than 50,000 were using a digital subscription model,according American ... Read More
5 Answers with Seth Rogin
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5 Answers with Seth Rogin

Seth Rogin is President & CEO of Nucleus Marketing Solutions, a new company founded by Hearst, Gannett, McClatchy and Tribune to drive innovation and ... Read More
5 Answers with Renee Clark
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5 Answers with Renee Clark

Renee Clark is the Vice President, Membership Experience with Gannett’s Consumer Marketing group, supporting Gannett’s 92 local media properties. She and her team work to ... Read More
NAA Asks FTC to Investigate Unlawful Ad-Blocking Practices
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NAA Asks FTC to Investigate Unlawful Ad-Blocking Practices

Arlington, VA – Today, two leading media organizations representing news ... Read More
Tony W. Hunter Elected Chairman of the NAA
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Tony W. Hunter Elected Chairman of the NAA

Arlington, VA – Today, two leading media organizations representing news ... Read More
Statement: FTC's Complaint Against Bogus Subscription Renewal Firms
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Statement: FTC’s Complaint Against Bogus Subscription Renewal Firms

Media Contact: Lindsey Loving Manager, Communications lindsey@newsmediaalliance.org 571.366.1009 FOR IMMEDIATE RELEASE Statement: FTC's Complaint Against Bogus Subscription Renewal Firms May 4, 2016 Arlington, Va. – ... Read More
Designing a News Experience
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Designing a News Experience

The biggest challenge facing publishers isn’t revenue, technology or audience. According to Dr. Mario García, it’s the mindset. “We are working with the journalism of ... Read More
Sell the Good Beer: Advertising-centric vs. audience-centric products
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Sell the Good Beer: Advertising-centric vs. audience-centric products

This guest article is the first in a three-part series from Mather Economics, an Atlanta-based global consulting firm that helps businesses with pricing strategies. ... Read More
Statement: World Press Freedom Day
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Statement: World Press Freedom Day

NAA members and press associations are encouraged to publish this statement by NAA President and CEO David Chavern: "We at NAA are proudly partnering ... Read More
Why Buying a Newspaper Makes Sense
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Why Buying a Newspaper Makes Sense

There has been a flurry of news recently about various newspaper groups being bought and sold.  And each time I have gotten some version of ... Read More
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News/Media Alliance Survey Reveals Support for AI Companies to Compensate Publishers Learn more