News Media Alliance Playbook

The 2017 News Media Alliance Playbook provides an overview of the Alliance, its mission and key issues we advocate on behalf of our members.

This quick-reference guide to the industry includes facts and statistics on newspaper print and digital audience, readership, trust and advertising.

The Playbook also drills down on the key public policy issues we work to affect on Capitol Hill, including business operations, advertising, journalism and the First Amendment, emerging technology and intellectual property.

The Playbook describes News Media Alliance products and services, including events, reports, newsletters and proprietary tools developed exclusively for Alliance members.

Click the arrows below to scroll through the Playbook, or download a PDF here.


 

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