FOR IMMEDIATE RELEASE
March 1, 2018
News Media Alliance Wins Two Gold Awards in Association TRENDS 2017 All Media Contest
Arlington, Va. – The News Media Alliance has been honored with two awards – a Gold award in the “Best Advocacy Campaign” category for its Campaign to Support Real News, and a Gold award in the “Book/Manual/Catalog” category for its 2017 News Media Alliance Playbook – in the 2017 Association TRENDS 2017 All Media Contest. They were two of nearly 300 entries in the association publications contest.
“We are honored to be recognized by Association TRENDS for the Support Real News Campaign and Playbook,” stated Alliance President & CEO, David Chavern. “I’m extremely proud of our staff, who worked hard to produce these programs that would be valued by our members and the public. We’re grateful to the designers, writers, and reviewers who contributed to helping us create these award-winning programs.”
Award recipients were honored today at the 39th Annual Salute to Association Excellence at the Capital Hilton in Washington, D.C., where Alliance VP of Innovation, Michael MaLoon; VP, Public Policy, Danielle Coffey; and VP, Membership and Business Development, Michelle Harris received the awards on behalf of the Alliance.
The Alliance conceived the Support Real News campaign to respond to the growing problem of fake news and to highlight the importance of real news, provided by respected journalists employed by trusted news organizations. The 2017 Playbook offers an introduction to the Alliance and the news media industry, and was designed as a portable flipbook that could be used on the Hill with lawmakers and in meetings with members and partners.
The Association TRENDS All-Media Contest is an annual competition held exclusively for associations, recognizing the most creative and effective communication vehicles developed in the industry over the prior year. The 2017 competition included about 300 entries in 23 categories of association communications.
Association TRENDS is dedicated to providing association executives and industry partners the training, data and insights you need to better understand and serve your organization. See Association TRENDS for more industry analysis and news.
The News Media Alliance is a nonprofit organization representing nearly 2,000 news organizations and their multiplatform businesses in the United States. Alliance members include print, digital and mobile publishers of original news content. Headquartered near Washington, D.C., in Arlington, Va., the association focuses on ensuring the future of news media through communication, research, advocacy and innovation. Information about the News Media Alliance (formerly NAA) can be found at www.newsmediaalliance.org.
Members of the News/Media Alliance staff have contributed to this post.