News/Media Alliance Applauds Maryland Court’s Decision to Strike Down State’s Digital Ad Tax
On October 17th, a Maryland circuit court judge struck down the state’s tax on digital advertising services. The ruling held that the tax violated the Internet Tax Freedom Act, the Constitution’s Commerce Clause, as well as the First Amendment ... Read More
Study Suggests Online News Not a Major Contributor to Partisan News Consumption
As more and more news consumers get information online, the scholarly community has worked to investigate the impact of this shift and the degree to which it perpetuates partisan viewpoints due to the lack of visibility of alternative perspectives. A ... Read More
Ad Tech: It’s Worse Than We Thought
In addition to Alphabet and Meta, many other companies have found success in the ad tech market by inserting themselves into advertising transactions that once took place between advertisers and publishers. However, three recent developments suggest that ad tech may ... Read More
Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation
Disinformation and trust in news were key drivers of the tragic riots that took place on January 6, 2021 at the U.S. Capitol. But as the crisis unfolded, advertisers paused many of their online ads, including those running alongside news ... Read More
Facebook Advertisers – Let’s Talk
Our high-quality journalism offers brand safe environments for advertising. Yet news publishers are facing greater challenges than ever due to decreasing advertising revenue resulting from the coronavirus pandemic ... Read More
COVID-19 Drives Traffic to News Sites, But Will Publishers Benefit?
Since early March, many people have been living largely isolated lives as the novel coronavirus has spread around the world. Their one guaranteed source of information since the start of the pandemic has been high-quality news – especially local news ... Read More
Paper Revolution Ad
Paper recovery for recycling is a national success because of millions of Americans' commitment to recycling at home, work and school. Newspaper recycling is a big part of this overall success; nearly 70 percent of newspapers are recycled into new ... Read More
News Media Alliance to Host Next adXchange Meeting in Fort Lauderdale
The News Media Alliance will host its next adXchange event on February 24 and 25 at the Embassy Suites Hotel in Fort Lauderdale, FL. A signature Alliance event, adXchange offers a cost-and-time-saving opportunity for its news publisher members to have ... Read More
