News/Media Alliance Announces New President & CEO, Danielle Coffey
The News/Media Alliance today announced it has selected Danielle Coffey as its new President & Chief Executive Officer.
strategy
Journalism, Press Releases
American Press Institute Announces New Executive Director and CEO, Michael D. Bolden
The American Press Institute, an affiliate of the News Media Alliance, today announced it has hired Michael D. Bolden as its new Executive Director and Chief Executive Officer.
Advertising, Journalism, Press Releases
News Media Alliance to Host Next adXchange Meeting in Fort Lauderdale
The News Media Alliance will host its next adXchange event on February 24 and 25 at the Embassy Suites Hotel in Fort Lauderdale, FL. A signature Alliance event, adXchange offers a cost-and-time-saving opportunity for its news publisher members to have private one-on-one meetings with advertisers and agencies.
6 Answers with Liz Worthington, Director of Content Strategy at American Press Institute
Liz Worthington, Director of Content Strategy at American Press Institute (API), manages a group of three who together help publishers create data-driven content strategies through API’s platform, Metrics for News.
Alliance Members to Benefit from New Advertising Intelligence Center
Advertising has long been a main driver of revenue to news publications, both print and digital, but crafting the right strategy for each advertiser can be a complicated task. To help member publishers best serve their advertisers, the Alliance has launched the Advertising Intelligence Center (AIC).
CEO Column: Will 2019 Determine News Media’s Strategic Landscape?
Looking forward to 2019, I think it is pretty easy to see that it is shaping up to be an absolutely pivotal year that may well determine the strategic landscape for news publishing for many years to come.
Webinar: Building Revenue and Growing Audience: Ideas that Work 2017
Join us as we present more than three dozen ideas to build audience and revenue in a fast paced session rich in creative thinking.