6 Answers with Liz Worthington, Director of Content Strategy at American Press Institute
Liz Worthington, Director of Content Strategy at American Press Institute (API), manages a group of three who together help publishers create data-driven content strategies through API’s platform, Metrics for News ... Read More
5 Answers with Stephanie Castellano, Editorial Manager at American Press Institute
As Editorial Manager, Stephanie Castellano works every day to shape the American Press Institute’s (API’s) editorial direction and write the morning newsletter, Need to Know ... Read More
News Literacy Project’s Newsroom to Classroom Not Just for Middle Schoolers
I had a writing class that turned into a heated discussion about how we categorized “fake news.” No matter how many articles we read — How to Identify Fake News, or What Makes an Article Credible? — when we could ... Read More
Nine Social Media Metrics for Success
On a recent Adweek Webinar, Chief Marketing Officer at NetBase Solutions, Paige Leidig, shared that 81 percent of executives don’t feel like their company is leveraging enough from social media. "It’s really hard to keep track of all of their ... Read More
