Archive for Advertising-A
News Media Groups Applaud Representatives Bustos and Aderholt for Calling on GAO to Review Government Advertising Spending, Assess Agency Use of Local Media
Today, Representatives Cheri Bustos (D-IL) and Robert Aderholt (R-AL) sent a letter to U.S. Government Accountability Office (GAO) requesting that it conduct a comprehensive review ... Read More
Statement: Anticompetitive Behavior by Some Big Tech Platforms Harms Quality Journalism
On Wednesday, July 29, in a House Judiciary Antitrust Subcommittee hearing titled, “Online Platforms and Market Power, Part 6: Examining the Dominance of Amazon, Apple, ... Read More
CEO Statement: The News Media Alliance Supports the Local Journalism Sustainability Act
The Local Journalism Sustainability Act, introduced in the House of Representatives today by Representatives Ann Kirkpatrick (D-AZ) and Dan Newhouse (R-WA) – and the bipartisan ... Read More
News Media Alliance Comments: Endorsement Guides Concerning the Use of Endorsements and Testimonials in Advertising
The News Media Alliance (“NMA”), by its attorneys, hereby responds to the request for comment related to the Federal Trade Commission (“FTC”) Guides Concerning the ... Read More
Keyword Blocking Around Pandemic Hurts Publishers and Public
News organizations across the country are offering potentially life-saving information to readers. But as news organizations struggle to stay afloat, many digital advertisers have used ... Read More
Hundreds of Senators, Representatives Ask Trump Administration to Direct Advertising to Help Local Media Outlets During COVID-19
Last week, Members of Congress sent two letters encouraging the Trump Administration to direct existing government advertising campaigns to local newspapers and broadcasters ... Read More
Fixing Online Advertising and News: A Matter of Life and Death
This post appears on Medium - click here to read the full article. Below is a short excerpt. As the COVID-19 pandemic reshapes life in ... Read More
Statement: Ad Tech Companies: Stop Journalism-Harming Keyword Blocking Practices
The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword blocking practices that jeopardize the ... Read More
Proposed Postal Rate Increases Would be Unsustainable for Newspapers
Currently, USPS can raise or lower rates for products such as Periodicals and Marketing Mail (e.g. TMC products) on an annual basis, with smaller, predictable ... Read More
Postal Service Announces New Rates
The U.S. Postal Service (USPS) on October 9 filed notice for new postal rates for market-dominant products, which includes Marketing Mail and Periodicals. If approved ... Read More
