Nine in Ten Americans Engage with Magazine Media, Most Take Action on Ads in Magazines: News/Media Alliance Report
Heavy magazine readers are a force when it comes to their influence on social media and with family, friends, and neighbors on their shopping and purchasing decisions, making them an important audience for advertisers, according to a new report released ... Read More
2024Â Magazine Supplement: The Magazine Audience: Influential, Engaged, and Action-Oriented
The 2024 Magazine Supplement to the Market Report tracks trends in the magazine audience, magazine reader traits, behaviors and preferences, influence, and purchasing decisions, including the latest data from MRI-Simmons ... Read More
New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers
Hundreds of millions of adults read news and magazine media each week. That finding and many others can be found in the newly released News/Media Alliance 2023Â Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching ... Read More
2023 Market Report Q&A
This Q&A provides additional background information and answers to common questions about the News/Media Alliance 2023 Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching Engaged & Influential Audiences ... Read More
2023Â Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching Engaged & Influential Audiences
The Market Report provides useful facts and figures on the news and magazine media audience and related benefits and advantages for marketers of advertising in print and digital news and magazine media ... Read More
2023 Market Report
The Market Report provides updated research trends and data points that highlight the continued enthusiasm for news and magazine media, as well as the strong credibility and trust news and magazine media enjoy with their readers ... Read More
Alliance Members: We’d Like Your Input! Audience & Advertising Research Needs
We are in the process of evaluating our news and magazine audience and advertising research reports and would like your feedback! ... Read More
Fireside Chat with Robin Berjon: Could Web3 Really Be a Thing for Publishers?
In this fireside chat, News/Media Alliance President & CEO, David Chavern, sits down with Robin Berjon, former VP of Data Governance at The New York Times, to talk about the potential of Web3 for news and magazine publishers ... Read More
Magazine Media Factbook
The News/Media Alliance is pleased to provide the latest installment of the Magazine Media Factbook. The Factbook’s insights on magazine consumption and audience preferences aid magazine and advertising professional collaboration and enhance their advertising efforts ... Read More
Press Gazette Future of Media Tech Conference
September 21, 2022 - The Future of Media Technology conference aims to give media industry decision-makers a one-day masterclass on the strategies, solutions and ideas they need to thrive in the digital era ... Read More
This Publisher was Victim of a Ransomware Attack: How They Minimized the Impact and 3 Lessons You Can Apply
In June 2022, a local, independently-owned publisher found its servers had been hacked and were being held ransom. The good news is they were prepared. Here are their lessons you can take and apply ... Read More
News Take Episode 104: Encouraging and Sustaining Diversity in News Media
On this episode of News Take, News Media Alliance President & CEO David Chavern and Kalita have a heartfelt discussion about her journey from being a busy CNN Digital executive to starting her own newsletter and media company, URLÂ Media, ... Read More
Call for Nominations: 2021 John P. Murray Audience Development Award
Nominate your news organization now for the 2021 John P. Murray Award for Excellence in Audience Development ... Read More
Future of News: On the Road to Recovery?
Learn how media companies have sped up digitization, and what this means for their ability to gather, disseminate and make money from news ... Read More
Tips for Successful News Publishing Partnerships
With many local newsrooms trying to do more with less these days, looking outside your newsroom to partner with other local news publications can have the effect of having a larger, more diverse staff that can cover more topics, more ... Read More
Member Exclusive: Update on Ongoing Alliance Activities Around COVID-19 Pandemic
On Tuesday, June 2, the News Media Alliance Operational Working Group was joined by Alliance SVP & General Counsel Danielle Coffey and Alliance SVP, Public Policy, Paul Boyle for updates on Alliance activities around the ongoing public health pandemic as ... Read More
Member Exclusive: Alliance Discussion of Re-Opening After Pandemic & Updates from Members
On Tuesday, May 5, the News Media Alliance Operational Working Group was joined by Dennis Hoeg, of Nexteer Automotive, to discuss the manufacturing industry perspective on the pandemic and what publishers might expect from that sector going forward. We also ... Read More
Member Exclusive: Alliance Discussion of Print Operations, Including Cutting Print Days
On Tuesday, April 14, the News Media Alliance Operational Working Group was joined by Ken Harding of FTI Consulting, who shared what his team has learned about reducing print days and what lessons they are able to share for organizations ... Read More
Member Exclusive: Alliance Discussion of Stimulus Package and Benefits to News Publishers
On Tuesday, March 31, the News Media Alliance convened an Operational Working Group to discuss the the Stimulus Package, CARES Act, small business loans and more. This call featured analysis and explanation of the various resources available by Alliance SVP ... Read More
Member Exclusive: Alliance Round-Table on Operations During Public Health Crisis
On Tuesday, March 17, the News Media Alliance convened an Operational Working Group to discuss the impacts of the COVID-19 outbreak on the news industry. This call featured speakers from The New York Times, the San Francisco Chronicle, and the ... Read More