Latest Articles

LATEST ARTICLES

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Latest Articles


Saving for Retirement Ads
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Saving for Retirement Ads

Even though tax season is over, people still have finances on the brain and might be feeling overwhelmed. This is the perfect time to join the News Media Alliance and Ad Council’s Saving for Retirement Roadblock ... Read More
New Report: Post ‘Trump Bump,’ Readers Continue to Turn to News Publishers for Quality Content
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New Report: Post ‘Trump Bump,’ Readers Continue to Turn to News Publishers for Quality Content

The News Media Alliance today unveiled a new report for members, What’s Next – Digital Subscriptions: Progress and Potential on the Path to Consumer-Generated Revenue. The report contains the latest stats on how news publishers are working to drive subscriptions to their digital publications ... Read More
What's Next: Digital Subscriptions
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What’s Next: Digital Subscriptions

While the news industry continues to experience drastic changes, what remains constant is the commitment by publishers and readers to digital subscriptions ... Read More
Alliance Members to Benefit from New Advertising Intelligence Center
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Alliance Members to Benefit from New Advertising Intelligence Center

Advertising has long been a main driver of revenue to news publications, both print and digital, but crafting the right strategy for each advertiser can be a complicated task. To help member publishers best serve their advertisers, the Alliance has launched the Advertising Intelligence Center (AIC) ... Read More
News Media Alliance Launches Advertising Intelligence Center
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News Media Alliance Launches Advertising Intelligence Center

The News Media Alliance today launched a new tool for members, the Advertising Intelligence Center (AIC). The AIC is a gateway to a repository of ideas and approaches provided by members and maintained by the Alliance, with accounts of advertising and marketing strategies that really work ... Read More
Webinar: New(s) Ideas: Solutions for Growing Revenue and Engagement
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Webinar: New(s) Ideas: Solutions for Growing Revenue and Engagement

Join us for an Alliance member-only webinar to learn how you can be leveraging top solutions for news media from our Grand Prize winners of the New(s) Ideas contest ... Read More
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