Facebook Whistleblower, Former Facebook Data Scientist Support Section 230 Reform
Reacting to yesterday’s congressional hearing and testimony by Facebook whistleblower Frances Haugen, former Facebook data scientist Roddy Lindsay agrees with Haugen’s proposed solution to address the problem of big tech platforms spreading harmful misinformation and fake news – make the ... Read More
Ad: Subscribe to Your Local Newspaper
The News Media Alliance, as part of our News Impact Project, has produced an ad to run in your publications to promote subscribing to their local newspaper (yours!) ... Read More
Recording Now Available!: John Murray Best Practices in Audience Development
Recording now available! The recipients of the 2019 John P. Murray Award for Excellence in Audience Development shared their success stories and best practices for driving audience growth and engagement and growing digital subscriptions ... Read More
Case Study Template: Advertising Intelligence Center
Have you been wanting to get into creating case studies of your success with marketing and advertising clients, but don't know where to start? The Alliance has created a template to help you get started ... Read More
Featured AIC Case Study: Promoting a Niche Theater to Reach New Patrons, Theater Enthusiasts
Hearst Connecticut Media Group (HCMG) submitted a case study to the News Media Alliance Advertising Intelligence Center (AIC) on their work with an historic theater client that needed help reaching newcomers and engaging its base of theater enthusiasts. The theater ... Read More
Alliance Resources to Get Started on the Right Foot in the New Year
It’s a new year, which signifies new beginnings, a fresh start and the setting and attaining of new goals, both personally and professionally. As you are charting your plans for 2020, as a news industry professional and as a member ... Read More
It’s a Wonderful Life: Imagine Your World if Newspapers Disappeared
One of my favorite holiday movies has to be It’s a Wonderful Life. It’s one of those films that makes you reflect on what’s truly important, and from which you can learn something new every time you watch it ... Read More
Saving for Retirement Ads
Even though tax season is over, people still have finances on the brain and might be feeling overwhelmed. This is the perfect time to join the News Media Alliance and Ad Council’s Saving for Retirement Roadblock ... Read More