Archive for Advertising-RT

Ad Tech: It’s Worse Than We Thought
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Ad Tech: It’s Worse Than We Thought

In addition to Alphabet and Meta, many other companies have found success in the ad tech market by inserting themselves into advertising transactions that once ... Read More
News Take Episode 102: Tech Trends: What Publishers Need to Know
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News Take Episode 102: Tech Trends: What Publishers Need to Know

News Media Alliance President & CEO David Chavern had an energizing conversation with Aram Zucker-Scharff, Engineering Lead for Privacy & Security Compliance at The Washington ... Read More
Big Game Ad
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Big Game Ad

Download our ad for members promoting news media as the best place to advertise foods and beverages for the Big Game ... Read More
Give a Subscription to Your Local Newspaper Ad: News Impact Project
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Give a Subscription to Your Local Newspaper Ad: News Impact Project

The News Media Alliance has produced an ad to run in your publications this holiday season to promote giving a gift subscription to your news ... Read More
2021 Holiday Shopping Ad
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2021 Holiday Shopping Ad

Local shoppers want to know where to find the best deals and coupons this holiday season, and they are turning to your news outlet for ... Read More
2021 International Newspaper Carrier Day Ad
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2021 International Newspaper Carrier Day Ad

The News Media Alliance has produced 2021 International Newspaper Carrier Day ads for use during National Newspaper Week and on International Newspaper Carrier Day ... Read More
Back-to-School Ad
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Back-to-School Ad

According to newly-released data from the National Retail Federation, parents with school-aged children are projected to spend $37.1 billion on back-to-school shopping this year, an ... Read More
Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters
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Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters

The June 2021 Worldwide Developers Conference (WWDC) keynote speech, which introduced the company’s iOS 15, featured "one more thing" that should have many news organizations ... Read More
Future of News: On the Road to Recovery?
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Future of News: On the Road to Recovery?

Learn how media companies have sped up digitization, and what this means for their ability to gather, disseminate and make money from news ... Read More
'It's Up to You' Vaccine Education Ad PSAs - Ad Council
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‘It’s Up to You’ Vaccine Education Ad PSAs – Ad Council

The News Media Alliance has partnered with the Ad Council to provide print and digital PSAs for newspapers to help provide important public education about ... Read More
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