Archive for audience

5 Answers with Daniel Schaible
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5 Answers with Daniel Schaible

Daniel Schaible is the founder and COO of License League, a company that helps publishers monetize their content at the article level. NAA caught up ... Read More
20 Tweetable Truths About the Newspaper Industry
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20 Tweetable Truths About the Newspaper Industry

Download and Share "20 Tweetable Truths" about the Newspaper Industry! NAA has compiled a list of "20 Tweetable Truths" for you to share on ... Read More
5 Answers with David Arkin
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5 Answers with David Arkin


David Arkin is the Senior Vice President of Content & Product Development at GateHouse Media. News Media Alliance caught up with Arkin for an update on ... Read More
NAA Roundup
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NAA Roundup

Member Announcements: Des Moines Register and Gannett Product win first ever "Best Use of Technology in Journalism" award for virtual reality and 360-degree video (Gannett) ... Read More
NUMMI's Example for Newspapers
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NUMMI’s Example for Newspapers

One of my favorite radio programs is "This American Life" on NPR. I have been listening to it for years and recently I re-heard one ... Read More
Improving Digital Subscription Adoption: A Look at Two Newspaper Approaches
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Improving Digital Subscription Adoption: A Look at Two Newspaper Approaches

By John Murray, Vice President of Audience Development Newspapers offer subscribers content beyond print through digital offerings. Encouraging print subscribers to activate and use digital ... Read More
NAA Roundup: NYTimes Introduces Student Discount for Web and Apps
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NAA Roundup: NYTimes Introduces Student Discount for Web and Apps

New York Times Introduces College Student Discount for Web and App Versions College students can begin taking advantage of a New York Times special offer, ... Read More
NAA Roundup: Shining a 'Spotlight' on Investigative Journalism
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NAA Roundup: Shining a ‘Spotlight’ on Investigative Journalism

Shining a "Spotlight" on Investigative Journalism A new full-length feature film shines a "Spotlight" on the commitment of The Boston Globe's investigative staff to publishing ... Read More
The Coral Project's New Tool Will Help Publishers Identify Valued Contributors
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The Coral Project’s New Tool Will Help Publishers Identify Valued Contributors

The Coral Project is launching their first product, an open-source “listening” tool to help better connect news publishers with the readers who frequently comment and ... Read More
5 Answers with Sharon J. Prill
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5 Answers with Sharon J. Prill

Sharon J. Prill is Group Publisher & President of the Seattle Times Affiliate News Group and the Yakima Herald-Republic. NAA caught up with Prill to ... Read More

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