Trib Total Media Keeps Local Journalism Alive with Alliance Membership
In western Pennsylvania, Trib Total Media made the move into digital news early, starting the region’s first online news hub, Tributaries, in 1995. Since then, the company has seen the internet take over the news industry, and although they’ve grown ... Read More
Pennsylvania’s Observer Publishing Company Joins the Alliance
As small-town papers try to compete against the internet and the negative impacts of fake news, they’re looking for new ways to fight for their survival and the survival of their peers. Which is why Pennsylvania’s Observer Publishing Company is ... Read More
Amazon Becomes Latest Digital Advertising Threat
Americans are conducting 43 percent of their online shopping through Amazon, so it should come as no surprise that the web retailer is now offering vendors and brands the opportunity to leverage its vast consumer data through advertising in its ... Read More
Driving Digital Subscriptions: Sustaining the ‘Trump Bump’
Earlier in the year, there was considerable talk about the so-called “Trump Bump”. Now, many newspaper companies’ second-quarter results confirm that this bump may signal the successful acceleration of efforts to grow—and sustain—digital subscription revenue ... Read More
