Archive for Advertising

New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers
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New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers

Hundreds of millions of adults read news and magazine media each week. That finding and many others can be found in the newly released News/Media ... Read More
2023 Market Report Q&A
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2023 Market Report Q&A

This Q&A provides additional background information and answers to common questions about the News/Media Alliance 2023 Market Report: News and Magazine Media: Providing a Trusted, ... Read More
2023 Market Report
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2023 Market Report

The Market Report provides updated research trends and data points that highlight the continued enthusiasm for news and magazine media, as well as the strong ... Read More
Statement: Community News and Small Business Support Act Introduced in House
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Statement: Community News and Small Business Support Act Introduced in House

The Community News and Small Business Support Act, previously known as the Local Journalism Sustainability Act (LJSA) has been reintroduced in the House by sponsor ... Read More
News Take Episode 203: Pioneering Innovation at Legacy Magazine and News Media Brands
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News Take Episode 203: Pioneering Innovation at Legacy Magazine and News Media Brands

In this episode of News Take, Lisa Hughes, the first female Publisher of The Philadelphia Inquirer, shares how she's led with innovation at top magazine ... Read More
Pets and People Together Ads - Ad Council
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Pets and People Together Ads – Ad Council

The News/Media Alliance has partnered with the Ad Council to provide print and digital PSAs for newspapers and magazines around helping to keep people and ... Read More
A Spot of Good Ad Tech News for Publishers
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A Spot of Good Ad Tech News for Publishers

It is not a stretch to say that programmatic advertising and the broader suite of ad tech has harmed publishers in multiple ways. But a ... Read More
News Take Episode 201: News Nutrition Labels: How NewsGuard is Helping Fight Misinformation Online
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News Take Episode 201: News Nutrition Labels: How NewsGuard is Helping Fight Misinformation Online

In the Season 2 premiere of News Take, Alliance VP, Research & Insights, Rebecca Frank sits down with Gordon Crovitz, co-founder and co-CEO of NewsGuard, ... Read More
Statement: News/Media Alliance Applauds Department of Justice for Filing Antitrust Lawsuit Against Google
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Statement: News/Media Alliance Applauds Department of Justice for Filing Antitrust Lawsuit Against Google

Today the Department of Justice filed its highly anticipated antitrust lawsuit against Google for its dominance in advertising and violation of the Sherman Act. This ... Read More
News Take Episode 112: Lessons in Practicality from The Daily Memphian: "A Lot of People Don't Know We're a Nonprofit"
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News Take Episode 112: Lessons in Practicality from The Daily Memphian: “A Lot of People Don’t Know We’re a Nonprofit”

In this episode of News Take, News/Media Alliance President & CEO David Chavern talks with Eric Barnes, CEO of The Daily Memphian (Tennessee), about his ... Read More