Archive for Audience-RT

Call for Nominations: 2021 John P. Murray Audience Development Award
/

Call for Nominations: 2021 John P. Murray Audience Development Award

Nominate your news organization now for the 2021 John P. Murray Award for Excellence in Audience Development ... Read More
Recording Now Available! Webinar: Unlock the Value of Your Sports Betting Audience
/

Recording Now Available! Webinar: Unlock the Value of Your Sports Betting Audience

Recent headlines show premium sports media brands partnering up with major sportsbooks, but at what cost? Are media companies selling themselves short? ... Read More
Recording Now Available! Webinar: John Murray 2020 Best Practices in Audience Development
/

Recording Now Available! Webinar: John Murray 2020 Best Practices in Audience Development

The recipients of the 2020 John P. Murray Award for Excellence in Audience Development will share their success stories and best practices for driving audience ... Read More
Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters
/

Apple’s Latest Privacy Announcement Will Impact a Key Tool in News Publishers’ Audience Engagement Toolbox: Email Newsletters

The June 2021 Worldwide Developers Conference (WWDC) keynote speech, which introduced the company’s iOS 15, featured "one more thing" that should have many news organizations ... Read More
News Media Alliance Announces Recipients of 2020 John P. Murray Award for Excellence in Audience Development
/

News Media Alliance Announces Recipients of 2020 John P. Murray Award for Excellence in Audience Development

The News Media Alliance has named the Arizona Daily Star’s #ThisIsTucson (Small category), The Keene Sentinel (Keene, NH) (Medium category), and McClatchy (Large category) as ... Read More
Future of News: On the Road to Recovery?
/

Future of News: On the Road to Recovery?

Learn how media companies have sped up digitization, and what this means for their ability to gather, disseminate and make money from news ... Read More
Tips for Successful News Publishing Partnerships
/

Tips for Successful News Publishing Partnerships

With many local newsrooms trying to do more with less these days, looking outside your newsroom to partner with other local news publications can have ... Read More
Study: Reframing Article Headlines, Messages Around Reader Values Can Help Build Trust
/

Study: Reframing Article Headlines, Messages Around Reader Values Can Help Build Trust

The Media Insight Project recently investigated Americans’ perceptions of the core values that underlie journalistic inquiry and found that they are not “universally embraced,” which ... Read More
Survey Reveals Alliance News Publishers Adopting Subscriber Retention Strategies
/

Survey Reveals Alliance News Publishers Adopting Subscriber Retention Strategies

The American Press Institute (API) recently conducted a survey of news organizations, asking them about their subscriber retention activities. Within the API survey, over 300 ... Read More
Member Exclusive: Alliance News Publishers Have Adopted Subscriber Retention Strategies, Though There's Room for Improvement
/

Member Exclusive: Alliance News Publishers Have Adopted Subscriber Retention Strategies, Though There’s Room for Improvement

Any attentive observer of the news industry throughout the digital media era knows that news publishers have shifted many of their resources to attracting digital ... Read More
×

Support a Safe Harbor for News - Learn more