Archive for news
News Advertising Panorama Showcases Value of News Media Audience for Advertisers
Recent research shows that, for advertisers, there’s no better audience to target than the news media audience. This research is the foundation of the News ... Read More
The News Audience Votes — At the Polls and With Their Wallets
You may already know that the news media audience is well informed — they do, after all, keep up with the news. But did you ... Read More
New(s) Ideas: Viafoura Conversations Makes Real-Time Engagement a Reality
This month’s winner of the Alliance’s New(s) Ideas contest, Viafoura Conversations promises to reinvent the way publishers are engaging with readers via comments, as well ... Read More
Audio Articles Make Longform Journalism More Accessible to Busy Readers
When you think of audio news, one of three things probably comes to mind: radio, podcasts or headlines read via smart speaker. But some news ... Read More
Social Media Remains Top Source of News for U.S. Adults
Last month, Pew Research Center released updated information on the use of social media for finding and accessing news stories. More than two-thirds (68 percent) ... Read More
Quiz: How Well Do You Know the History of Newspapers in America?
Think you know all there is to know about the news? You may be a news junkie, but how well do you know the history ... Read More
How Alabama Media Group Makes Local Videos with Viral Appeal
Long before we were talking about the “pivot to video,” Alabama Media Group was bringing sleek, stylized videos to their local audience ... Read More
The Post and Courier Joins Alliance for Policy Expertise
South Carolina’s The Post and Courier recently joined the News Media Alliance. One of the oldest newspapers in the South, its age hasn’t kept it ... Read More
Twitter Poet Makes Sharing News an Art Form
News overload isn’t all bad; it has forced our industry to get creative. We have excellent new podcasts coming out regularly, young journalists who are ... Read More
New(s) Ideas: Subatomic Digital Helps Publishers Tap into Digital Archives, Drive Additional Revenue
Subatomic Digital didn’t realize the revenue growth potential of their products for news publishers when they launched their business in the early 2000s. But today, ... Read More
