Archive for advertiser
News Media Offer Brand Safe Alternative for Advertisers to Ad Tech
With the rise of digital and programmatic ad buying, brand safety risks have increased, as has advertiser awareness of ad placement ... Read More
A Return to Contextual Advertising?
With the onset of digital media and subsequent migration to digital marketing, concerns regarding personal data privacy have spurred new protective regulations for consumers. As ... Read More
Gannett’s Gravity Ad Product Proves to Draw in Advertisers and Digital Users
Gannett has figured out a way to deliver their version of the best possible advertiser and user experience through Gravity digital ad units. Launched over a ... Read More
