mediaXchange 2017: Proven Strategies for Reader Engagement
By Cam Ellis, Special to the Alliance When it comes to consumer engagement, there’s arguably no more important statistic to track than consumer retention. With every publisher applying a different and unique strategy in hopes of good retainment numbers, it ... Read More
mediaXchange 2017: The Associated Press Update
Pruitt updated attendees on the AP's progress and continued commitment to journalism and serving their members. This year saw the multimedia delivery portal and delivery of AP newsroom to three-quarters of all newsrooms. This provides more story-centric options to members ... Read More
Alliance Announces Rising Star Awards
Media Contact: Lindsey Loving Manager, Communications lindsey@newsmediaalliance.com 571.366.1009 FOR IMMEDIATE RELEASE News Media Alliance Announces Winners of Rising Star Awards Winners Formally Recognized at mediaXchange 2017 Arlington, Va. – The News Media Alliance announced the recipients of its Rising Star ... Read More
Introducing Table Talks: mediaXchange 2017
By Michelle Harris I’m so excited to introduce a new type of session at mXc 17. In previous years, we haven’t focused enough on the exchange with our audience—it is called mediaXchange after all! So this year, we will feature ... Read More