Teaching Kids About Media Literacy
Providing the right tools for young news consumers will help them learn how to spot fake news; how to tell the difference between ads, blogs and news reports; and how to draw their own informed conclusions.
News Media Alliance
6 Answers with Rebecca Frank, Vice President, Research & Insights, News Media Alliance
Rebecca Frank tries to stay on top of what’s going on in the industry that might be helpful for Alliance members. Coming from an advertising background, Rebecca tries to provide Alliance members all the facts they need about the advertising world so they can stay on top of all new initiatives and business.
CEO Statement: Facebook to License Content from Publishers for News Section within Platform
There have been press reports that Facebook is contemplating a separate news section in its platform and that, as part of that, it would license news content from publishers.
CEO Statement: Merger of GateHouse Media and Gannett
After much anticipation, the two largest news publishers in the country have announced that they will merge.
6 Answers with Kevin Loker, Director of Program Operations and Partnerships at the American Press Institute
American Press Institute Director of Program Operations and Partnerships, Kevin Loker’s work focuses on providing research and events that strengthen API’s programs and help API collaborate with other news organizations.
Statement: News Media Alliance Commends Findings of ACCC Digital Platforms Inquiry
The News Media Alliance applauds the Australian Competition & Consumer Commission (ACCC) for the findings of its long-awaited Digital Platforms Inquiry, released today.
6 Answers with Liz Worthington, Director of Content Strategy at American Press Institute
Liz Worthington, Director of Content Strategy at American Press Institute (API), manages a group of three who together help publishers create data-driven content strategies through API’s platform, Metrics for News.
5 Answers with Stephanie Castellano, Editorial Manager at American Press Institute
As Editorial Manager, Stephanie Castellano works every day to shape the American Press Institute’s (API’s) editorial direction and write the morning newsletter, Need to Know.
News Literacy Project’s Newsroom to Classroom Not Just for Middle Schoolers
I had a writing class that turned into a heated discussion about how we categorized “fake news.” No matter how many articles we read — How to Identify Fake News, or What Makes an Article Credible? — when we could not come up with one straight answer, I realized the problem was much bigger.
Nine Social Media Metrics for Success
On a recent Adweek Webinar, Chief Marketing Officer at NetBase Solutions, Paige Leidig, shared that 81 percent of executives don’t feel like their company is leveraging enough from social media. “It’s really hard to keep track of all of their metrics,” he said. Companies need to understand why consumers are purchasing their products, as well as the key metrics that they should be measuring.