Archive for Advertising – Page 6

30 Under 30 with Adam Fitzgerald
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30 Under 30 with Adam Fitzgerald

Adam Fitzgerald was in Washington, DC, when someone congratulated him on his award. He was at mediaXchange 2016 when he learned he had been honored ... Read More
Creating a Positive Digital Ad Experience
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Creating a Positive Digital Ad Experience

This week, readers in Sweden found themselves in the dark. That’s because 90 percent of the country’s news outlets have joined forces to collectively block ... Read More
30 under 30 with Michael Matthews
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30 under 30 with Michael Matthews

News Media Alliance announced the winners of its first "Top 30 Under 30" Awards program at mediaXchange 2016 in April, which honors young leaders working in every ... Read More
Another Dumb Preconception About Digital Ads Dies
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Another Dumb Preconception About Digital Ads Dies

The digital realm is the future of publishing – and it is certainly the place where most innovation and forward-thinking is happening right now.  But that ... Read More
5 Answers with Nikhil Hunshikatti
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5 Answers with Nikhil Hunshikatti

Five Answers is a weekly series that features a member of the newspaper industry answering five questions. If you'd like to participate, email kirsten@newsmediaalliance.org. Nikhil Hunshikatti ... Read More
5 Answers with Seth Rogin
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5 Answers with Seth Rogin

Seth Rogin is President & CEO of Nucleus Marketing Solutions, a new company founded by Hearst, Gannett, McClatchy and Tribune to drive innovation and ... Read More
CEO Column: Blocking Won't Solve the Digital Ad Puzzle
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CEO Column: Blocking Won’t Solve the Digital Ad Puzzle

June 2016 CEO Column: Blocking Won't Solve the Digital Ad Puzzle To download a Word version of this column for publication, please click here. It ... Read More
Local Elections, Local Advertising
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Local Elections, Local Advertising

Watch: Full Session Video Local newspapers need to claim their share of the local political advertising dollars, estimated to be in excess of $11.5 billion ... Read More
Making Preprints Deliver
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Making Preprints Deliver

Watch: Full Session Video (member log-in required) Preprints remain a vital revenue source for publishers and a driver of traffic and purchases for advertisers, but ... Read More
NAA Asks FTC to Investigate Unlawful Ad-Blocking Practices
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NAA Asks FTC to Investigate Unlawful Ad-Blocking Practices

Arlington, VA – Today, two leading media organizations representing news ... Read More
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News/Media Alliance Survey Reveals Support for AI Companies to Compensate Publishers Learn more