Author Archive for Staff
mediaXchange 2016 Presentation: API Research
Tom Rosenstiel and Trevor Tompson, vice president at The Associated Press-NORC Center for Public Affairs Research, presented findings from research intended to bring an understanding ... Read More
mediaXchange 2016 Presentation: Designing a Paper
The imminent end of the newspaper homepage is often predicted, but Dr. Mario Garcia predicted that it will be replaced by "thousands of front pages" ... Read More
mediaXchange 2016 Presentation: Changing the Culture
One of the greatest challenges newspapers continue to face is changing the culture of the newsroom. At Monday’s MediaXchange session, co-sponsored by ASNE, three newspaper ... Read More
mediaXchange 2016 AP Presentation
While it’s unusual to have two competitive primary campaigns this late in the election season, the results will ultimately come down to one thing, Associated ... Read More
Mobile at a ‘Tipping Point’
Watch: Full Session Video (member log-in required) With mobile news consumption now far outpacing traditional desktop traffic, mobile represents a $50 billion—or perhaps even larger—opportunity ... Read More
AdCellerant Allows Newspapers to Have ‘Full Control’ Over Digital Marketing Campaigns
Part of a Series Featuring NAA's 2016 Accelerator Pitch Program Winners In 2016, spending on digital advertising in the United States is projected to grow ... Read More
mediaXchange 2016
mediaXchange is the largest annual gathering of newspaper and news media industry executives in North America ... Read More
News & Media
Latest MXC Press Releases Newspaper Association of America Announces Winners of 3rd Annual Accelerator Pitch Program February 23, 2016 The Newspaper Association of America ... Read More
NTIA "Best Practices" on UAS Privacy
Over the past year, the National Telecommunications and Information Administration (NTIA) has held a series of meetings to discuss best practices for privacy, accountability and ... Read More
Webinar: Mobile Trends & The Changing Face of Retail
Presenter: Gary Meo, Senior Vice President, Sales Director, Nielsen Scarborough Mobile is now the primary access point to online retail for most U.S. consumers, and ... Read More
