Archive for consumer data

Tradeoffs between personal data privacy and customer analytics.
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Tradeoffs between personal data privacy and customer analytics.

There are additional costs from capturing data in the loss of privacy a customer experiences from being tracked. What are the benefits and costs of ... Read More
Webinar Recap: Mobile Trends & The Changing Face of Retail
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Webinar Recap: Mobile Trends & The Changing Face of Retail

In today's rapidly growing digital space, newspapers have a tremendous opportunity to boost advertising sales by focusing on mobile commerce. Retailers are looking to increase ... Read More