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Latest Articles
Alliance Members to Benefit from New Advertising Intelligence Center
Advertising has long been a main driver of revenue to news publications, both print and digital, but crafting the right strategy for each advertiser can be a complicated task. To help member publishers best serve their advertisers, the Alliance has launched the Advertising Intelligence Center (AIC) ... Read More
Staff / News Media Alliance Launches Advertising Intelligence Center
The News Media Alliance today launched a new tool for members, the Advertising Intelligence Center (AIC). The AIC is a gateway to a repository of ideas and approaches provided by members and maintained by the Alliance, with accounts of advertising and marketing strategies that really work ... Read More
News Advertising Panorama Ads
Download our new ads using data from the News Advertising Panorama on how print advertising prompts action and digital news audience growth ... Read More
New Report: Native Advertising Continues to Provide Value for Publishers and Advertisers
Recent research from the Native Advertising Institute and WAN-IFRA delves into global publishers’ perceptions and behaviors related to native advertising ... Read More
New(s) Ideas: Recruitology’s MaxRecruit Gives Publishers an Edge with Employers
With Recruitology’s programmatic job distribution platform, MaxRecruit, news publishers can get ahead of the competition and secure a piece of the recruitment advertising pie ... Read More
New(s) Ideas: Evvnt Helps Local News Publishers Monetize Events with Automated Marketing Calendars
Evvnt has found the solution to automating the millions of event listings in print and online, and news publishers can start using it immediately to provide local event marketers and their communities with a valuable service – and open up a new revenue stream ... Read More
