John Murray

Earlier in the year, there was considerable talk about the so-called “Trump Bump”. Now, many newspaper companies’ second-quarter results confirm that this bump may signal the successful acceleration of efforts to grow—and sustain—digital subscription revenue ... Read More

Our popular audience summer webinar series returned this year with new and interesting topics and actionable solutions for audience executives ... Read More

The American Press Institute will debut new research insights about who subscribes to news and how you can use content, marketing, and data analysis to better motivate people to subscribe to your publication ... Read More

This session digs into strategies for marketing toward those customers that are more likely to respond and be retained ... Read More