News and magazine publishers have larger audiences than ever — but also need to create new products and distribution systems to drive a better future. ‘Expanding the View’ is designed to highlight interesting ideas and provoke some thinking.
News publishers and magazines have larger audiences than ever — but also need to create new products and distribution systems to drive a better future. ‘Expanding the View’ is designed to highlight interesting ideas and provoke some thinking.
If you, like your intrepid Alliance reporter here, have been properly social distancing, you’ve likely spent a lot of time with the TV on in the background or binging your comfort film favorites to get you through the past few months. And our time at home has not yet ended, so get ready to cozy up with some more of your favorite streaming services this fall.
A study conducted by researchers at University of Minnesota’s Hubbard School of Journalism and Mass Communication in cooperation with the News Media Alliance and the Minneapolis-St. Paul-based Star Tribune uncovered new drivers of digital news media subscriptions that provide news publishers keys to growing subscription revenue.
