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Latest Articles
Staff / Ad: Google Uses News Content Without Paying Publishers
Google uses news content for its own benefit, but without paying journalists and publishers for their work. Not OK, Google. Download and run the ad ... Read More
A Clarion Call
A new study released this week suggests that the current ad-tech ecosystem is not only detrimental to publishers, but it harms all involved in it due to a lack of accountability ... Read More
Staff / User Guide: Pulse Research COVID-19 Impact Shopping Survey
Thank you for your interest in the Pulse COVID-19 Impact Shopping Survey findings. This is by no means a complete list, yet here are our strong suggestions to leverage this intelligence now ... Read More
Fixing Online Advertising and News: A Matter of Life and Death
This post appears on Medium - click here to read the full article. Below is a short excerpt. As the COVID-19 pandemic reshapes life in the 21st century, the news industry’s long history does not protect it from fundamental change. One major issue the crisis has illuminated is many advertisers’ ... Read More
COVID-19 Drives Traffic to News Sites, But Will Publishers Benefit?
Since early March, many people have been living largely isolated lives as the novel coronavirus has spread around the world. Their one guaranteed source of information since the start of the pandemic has been high-quality news – especially local news outlets. However, even as these news outlets have received renewed ... Read More
Staff / #AloneTogether Ad PSAs – Ad Council
The News Media Alliance has partnered with the Ad Council to bring print and digital PSAs for newspapers' use to help raise awareness about the importance of practicing social distancing during the coronavirus/COVID-19 pandemic ... Read More
