News Media Alliance leadership frequently participates in well-respected and widely attended industry and key vertical conferences. Upcoming events featuring our executives are listed below.
September 27, 2017, 9:30 am, NASDAQ MarketSite, 4 Times Square, 2nd Floor, New York City
News Media Alliance President & CEO David Chavern will moderate a panel of news media executives on September 27 at 9:30 am:
Session Title: Tried, Trusted and True: Premium publishers deliver the right audiences to your brands.
Description: While business models have changed, the audience for high-quality journalism is bigger than ever.
David and the panel will share tips and strategies for:
- Navigating the world of proliferating platforms & technologies
- Focusing on targeting vs. brand advertising
- Evaluating content proximity and risks of being “content neutral”
- Utilizing news properties as brand safe environments that attract public interest
Lisa Ryan Howard, SVP of advertising, New York Times
Erin Waters, President, Real Clear Media Group.
Click here to register.