Social Media

Advocacy, CEO, Free Press-A, Journalism

News Media Are the First and Most Effective Means for Exercising Our Five First Amendment Freedoms

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As we celebrate National Newspaper Week, we are raising awareness about our five First Amendment freedoms, as outlined in the U.S. Constitution — freedom of the press, speech, religion, petition and assembly — and the ways the news media help promote and protect those freedoms. Those five freedoms seem so basic, and we sometimes may take them for granted, but there are surprisingly few channels that allow us to exercise all five freely.

Journalism

Nine Social Media Metrics for Success

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On a recent Adweek Webinar, Chief Marketing Officer at NetBase Solutions, Paige Leidig, shared that 81 percent of executives don’t feel like their company is leveraging enough from social media. “It’s really hard to keep track of all of their metrics,” he said. Companies need to understand why consumers are purchasing their products, as well as the key metrics that they should be measuring.

Journalism

Twitter Poet Makes Sharing News an Art Form

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News overload isn’t all bad; it has forced our industry to get creative. We have excellent new podcasts coming out regularly, young journalists who are taking risks to tell important stories, and more people are subscribing to news. And we’re all getting more creative in how we tell stories. One of the more entertaining additions to the news landscape recently has been Limericking, a Twitter account that shares important news through — you guessed it — limericks.

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