Archive for MPA

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News/Media Alliance Applauds California Autorenewal Law: Urges Federal Trade Commission (FTC) to Change Proposed Negative Option Rule

The News/Media Alliance today applauded Governor Gavin Newsom (D-CA) for signing California Assembly Bill 2863, legislation governing automatic subscriptions, authored by Assembly member Pilar Schiavo ... Read More
Nine in Ten Americans Engage with Magazine Media, Most Take Action on Ads in Magazines: News/Media Alliance Report
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Nine in Ten Americans Engage with Magazine Media, Most Take Action on Ads in Magazines: News/Media Alliance Report

Heavy magazine readers are a force when it comes to their influence on social media and with family, friends, and neighbors on their shopping and ... Read More
New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers
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New Market Report from News/Media Alliance Provides Trends, Insights on Valuable News & Magazine Audience for Advertisers

Hundreds of millions of adults read news and magazine media each week. That finding and many others can be found in the newly released News/Media ... Read More
2023 Market Report Q&A
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2023 Market Report Q&A

This Q&A provides additional background information and answers to common questions about the News/Media Alliance 2023 Market Report: News and Magazine Media: Providing a Trusted, ... Read More
2023 Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching Engaged & Influential Audiences
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2023 Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching Engaged & Influential Audiences

The Market Report provides useful facts and figures on the news and magazine media audience and related benefits and advantages for marketers of advertising in ... Read More
Year in Review Member Report
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Year in Review Member Report

As we begin a New Year, we’d like to take the opportunity to look back on a successful year and at how our industry has ... Read More
News/Media Alliance Releases 2022 Magazine Media Factbook
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News/Media Alliance Releases 2022 Magazine Media Factbook

The News/Media Alliance has released the latest installment of the Magazine Media Factbook. The Factbook provides updated research trends and data points that highlight the ... Read More
2022 Magazine Media Factbook
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2022 Magazine Media Factbook

The Magazine Media Factbook provides updated research trends and data points that highlight the continued enthusiasm for magazine media, as well as the strong credibility ... Read More
Magazine Media Factbook
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Magazine Media Factbook

The News/Media Alliance is pleased to provide the latest installment of the Magazine Media Factbook. The Factbook’s insights on magazine consumption and audience preferences aid ... Read More
News Media Alliance and MPA – The Association of Magazine Media Have Merged, Now Known as News/Media Alliance
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News Media Alliance and MPA – The Association of Magazine Media Have Merged, Now Known as News/Media Alliance

The News Media Alliance and MPA – The Association of Magazine Media have officially merged. The new combined association is now known as the News/Media ... Read More