LATEST ARTICLES
Click on the buttons below to view content on a specific news media Research issue. You can also navigate to content by topic using the top menu navigation and drop-down menus at the top of the screen.
Latest Articles
Staff / Tips for Successful News Publishing Partnerships
With many local newsrooms trying to do more with less these days, looking outside your newsroom to partner with other local news publications can have the effect of having a larger, more diverse staff that can cover more topics, more areas of your region, and be more representative of your ... Read More
Study: Reframing Article Headlines, Messages Around Reader Values Can Help Build Trust
The Media Insight Project recently investigated Americans’ perceptions of the core values that underlie journalistic inquiry and found that they are not “universally embraced,” which may be one of the reasons that distrust in the media seems intractable ... Read More
Staff / ‘It’s Up to You’ Vaccine Education Ad PSAs – Ad Council
The News Media Alliance has partnered with the Ad Council to provide print and digital PSAs for newspapers to help provide important public education about the COVID-19 vaccine ... Read More
Survey Reveals Alliance News Publishers Adopting Subscriber Retention Strategies
The American Press Institute (API) recently conducted a survey of news organizations, asking them about their subscriber retention activities. Within the API survey, over 300 News Media Alliance member publications were represented ... Read More
Member Exclusive: Alliance News Publishers Have Adopted Subscriber Retention Strategies, Though There’s Room for Improvement
Any attentive observer of the news industry throughout the digital media era knows that news publishers have shifted many of their resources to attracting digital subscribers. This evolution – and the changes in the business model driving it – has reshaped both the editorial and business sides of news organizations ... Read More
Staff / News Impact Project Celebrates First Anniversary
Today, the News Impact Project celebrates its one-year anniversary. Thanks to this program, we’ve highlighted hundreds of news stories from our members and other local news publishers showcasing the amazing impact local news has on their communities ... Read More
