Expanding the View
This month, I haven’t been able to stop thinking about one particular essay about the “creator economy.” To those of us working in “old media,” the idea of a single person, armed with a brain, a laptop, and the ability ... Read More
A Spot of Good Ad Tech News for Publishers
It is not a stretch to say that programmatic advertising and the broader suite of ad tech has harmed publishers in multiple ways. But a new report out in January gives us hope that things may be looking up ... Read More
Alliance Members: We’d Like Your Input! Audience & Advertising Research Needs
We are in the process of evaluating our news and magazine audience and advertising research reports and would like your feedback! ... Read More
This Publisher was Victim of a Ransomware Attack: How They Minimized the Impact and 3 Lessons You Can Apply
In June 2022, a local, independently-owned publisher found its servers had been hacked and were being held ransom. The good news is they were prepared. Here are their lessons you can take and apply ... Read More
