Archive for Advertising-A

Keyword Blocking Around Pandemic Hurts Publishers and Public
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Keyword Blocking Around Pandemic Hurts Publishers and Public

News organizations across the country are offering potentially life-saving information to readers. But as news organizations struggle to stay afloat, many digital advertisers have used ... Read More
Hundreds of Senators, Representatives Ask Trump Administration to Direct Advertising to Help Local Media Outlets During COVID-19
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Hundreds of Senators, Representatives Ask Trump Administration to Direct Advertising to Help Local Media Outlets During COVID-19

Last week, Members of Congress sent two letters encouraging the Trump Administration to direct existing government advertising campaigns to local newspapers and broadcasters ... Read More
Fixing Online Advertising and News: A Matter of Life and Death
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Fixing Online Advertising and News: A Matter of Life and Death

This post appears on Medium - click here to read the full article. Below is a short excerpt. As the COVID-19 pandemic reshapes life in ... Read More
Statement: Ad Tech Companies: Stop Journalism-Harming Keyword Blocking Practices
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Statement: Ad Tech Companies: Stop Journalism-Harming Keyword Blocking Practices

The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword blocking practices that jeopardize the ... Read More
Proposed Postal Rate Increases Would be Unsustainable for Newspapers
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Proposed Postal Rate Increases Would be Unsustainable for Newspapers

Currently, USPS can raise or lower rates for products such as Periodicals and Marketing Mail (e.g. TMC products) on an annual basis, with smaller, predictable ... Read More
Postal Service Announces New Rates
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Postal Service Announces New Rates

The U.S. Postal Service (USPS) on October 9 filed notice for new postal rates for market-dominant products, which includes Marketing Mail and Periodicals. If approved ... Read More
Video: Highlights from the House Judiciary Hearing on Online Platforms and the Free Press
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Video: Highlights from the House Judiciary Hearing on Online Platforms and the Free Press

On June 11, Alliance President and CEO David Chavern testified before the House Judiciary Committee on "Online Platforms and Market Power, Part 1: The Free ... Read More
Tech Spokesman Says Publishers Keep 70% of Digital Ad Revenue — Which Doesn't Seem to Reflect Anyone's Actual Experience
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Tech Spokesman Says Publishers Keep 70% of Digital Ad Revenue — Which Doesn’t Seem to Reflect Anyone’s Actual Experience

During last week's hearing, a bold assertion was made by Matthew Schruers of the Computer and Communications Industry Association (CCIA), a representative of the major ... Read More
Statement: Order Against Adept Management for Deceptive Direct Mail Practices
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Statement: Order Against Adept Management for Deceptive Direct Mail Practices

The News Media Alliance applauds the FTC for pursuing the case against Adept Management and protecting newspaper subscribers across the country ... Read More
CEO Statement: Indictment of Julian Assange
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CEO Statement: Indictment of Julian Assange

Regardless of whether or not Julian Assange is a “journalist,” the May 23 indictment of Assange crosses a clear constitutional line. In the 102-year history of ... Read More
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Alliance Releases New White Paper Outlining Google’s Dominant Market Behavior, Harming of Journalism - Learn more