Archive for Advertising – Page 5
News Publishers Should be Top Distribution Channel for COVID-19 Vaccine Awareness Campaign
In the recently passed American Rescue Plan Act, which President Biden signed into law today, Congress included $1 billion in funding for an awareness campaign ... Read More
Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation
Disinformation and trust in news were key drivers of the tragic riots that took place on January 6, 2021 at the U.S. Capitol. But as ... Read More
Statement: News Media Alliance Applauds State AGs’ Ad Tech Suit Against Google
We applaud all 10 states that have stepped forward to take action to address Google's flatly anticompetitive ad technology business. ... Read More
Big Tech Says Publishers Keep Majority of Ad Revenue, But Experience Suggests Otherwise
While the straight revenue share between Google AdSense and publishers was clearly tilted in favor of the publishers, Google AdSense has become less relevant for ... Read More
News Media Alliance Statement: Senator Cantwell Releases Report on Local News
The News Media Alliance commends Senate Commerce Committee Ranking Member Maria Cantwell (D-WA) for the release of her report, “Local Journalism: The Threat to America’s ... Read More
Statement: DOJ Files Antitrust Lawsuit Against Google
In response to the lawsuit filed today by the Department of Justice (DOJ) accusing Google of antitrust violations related to its search and advertising services, ... Read More
News Media Groups Applaud Representatives Bustos and Aderholt for Calling on GAO to Review Government Advertising Spending, Assess Agency Use of Local Media
Today, Representatives Cheri Bustos (D-IL) and Robert Aderholt (R-AL) sent a letter to U.S. Government Accountability Office (GAO) requesting that it conduct a comprehensive review ... Read More
Facebook Advertisers – Let’s Talk
Our high-quality journalism offers brand safe environments for advertising. Yet news publishers are facing greater challenges than ever due to decreasing advertising revenue resulting from ... Read More
CEO Statement: The News Media Alliance Supports the Local Journalism Sustainability Act
The Local Journalism Sustainability Act, introduced in the House of Representatives today by Representatives Ann Kirkpatrick (D-AZ) and Dan Newhouse (R-WA) – and the bipartisan ... Read More
Ad: Dear Facebook Advertisers – Let’s Talk
As advertisers boycott Facebook due to concerns about their ads appearing next to questionable content, let them know that your news publication provides quality content ... Read More
