How To: Use Contests to Increase Your Ad Revenue
Editor’s Note: The Alliance only endorses responsible data-handling in which readers are proactively informed of what data is being collected […]
Editor’s Note: The Alliance only endorses responsible data-handling in which readers are proactively informed of what data is being collected […]
I was invited to the Google News Initiative event in New York this week. Among many other things, they revealed a series
Join us as we present more than three dozen ideas to build audience and revenue in a fast paced session rich in creative thinking.
From this year’s NAA Audience Symposium, we present more than three dozen ideas to build audience and revenue. In this
The Local Media Consortium—a group of “leading local media companies”—addresses these ad blocking-related concerns in NAA’s recent webinar “Mitigating the
We have all heard the term programmatic, but what does it really mean, and how can we hop on the
This guest article is the last in a three-part series from Mather Economics, an Atlanta-based global consulting firm that helps