Archive for Journalism

Resources for Reporters Covering the Inauguration
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Resources for Reporters Covering the Inauguration

As journalists prepare to cover the Presidential Inauguration and the anticipated rallies and protests across the country, many may be concerned about facing similar attacks ... Read More
Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation
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Flaws in Ad Tech Contribute to False Perceptions of Brand Safety, Ad Blocking, and Disinformation

Disinformation and trust in news were key drivers of the tragic riots that took place on January 6, 2021 at the U.S. Capitol. But as ... Read More
How Two Texas News Outlets Are Taking Collaboration to the Next Level
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How Two Texas News Outlets Are Taking Collaboration to the Next Level

“Collaboration” has become a buzzword in journalism in 2020, but the Dallas Morning News and Texas Metro News were thinking about how they could partner ... Read More
Star Tribune Reaches Gen Z with Classroom Access; Will Create Playbook for Other Local Publishers
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Star Tribune Reaches Gen Z with Classroom Access; Will Create Playbook for Other Local Publishers

Last month, the Minneapolis-based Star Tribune launched their expanded News in Education program, which offers free digital access to the Star Tribune to every school ... Read More
News Media for Open Government Outlines Recommendations for Biden-Harris Transition Team
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News Media for Open Government Outlines Recommendations for Biden-Harris Transition Team

The News Media for Open Government today sent a position paper to President-Elect Joseph Biden and Vice President-Elect Kamala Harris’s transition team, outlining policy objectives ... Read More
Give a Subscription to Your Local Newspaper Ad: News Impact Project
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Give a Subscription to Your Local Newspaper Ad: News Impact Project

The News Media Alliance, as part of our News Impact Project, has produced an ad to run in your publications this holiday season to promote ... Read More
CEO Column: Yes, There Are Things to Be Thankful for In 2020
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CEO Column: Yes, There Are Things to Be Thankful for In 2020

The past nine months have been uniquely trying for us all; yet as we enter the holiday season, I am reminded of all that we ... Read More
Big Tech Says Publishers Keep Majority of Ad Revenue, But Experience Suggests Otherwise
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Big Tech Says Publishers Keep Majority of Ad Revenue, But Experience Suggests Otherwise

While the straight revenue share between Google AdSense and publishers was clearly tilted in favor of the publishers, Google AdSense has become le­ss relevant for ... Read More
Video: Can News Be Profitable on the Internet?
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Video: Can News Be Profitable on the Internet?

From November 6–10, the Lincoln Network hosted the Reboot Conference, a series of virtual conversations about the intersection of technology and policy. Included in the ... Read More
News Media Alliance Statement: Senator Cantwell Releases Report on Local News
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News Media Alliance Statement: Senator Cantwell Releases Report on Local News

The News Media Alliance commends Senate Commerce Committee Ranking Member Maria Cantwell (D-WA) for the release of her report, “Local Journalism: The Threat to America’s ... Read More
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Australia Passes News Media Bargaining Code, Platforms Must Pay for News - Read more